As the University of Pittsburgh continues to rise in the ranks of what is known as a Public Ivy (a public institution that provides an Ivy League experience), the University hired On Motion Media to create a spot to highlight Pitt’s top honor students and showcase its academic excellence.
The end product – produced by Bill Medica, shot by Tom Schneider and edited by On Motion Media’s senior editor Pat Sehn – visually reinforces the look and feel of an Ivy League education.